About this Project
An interesting responsive project with a heavy visual content, as is the norm with fashion sites, doesn’t hold back performance and look great and they showcase the product to perfection.
The Rise of Fashion E-Commerce: Fashion is the number one item purchased online, from research it is clear that over two-thirds of online shoppers purchase clothing and footwear in this way. For shoppers, the benefits are clear to see: online shopping is convenient; saves time, offers greater product choice, and allows for cost savings. The benefits for retailers are equally abundant such as increased visibility, cost saving, access to data, value-added engagement and, of course, an increase in sales.Offering this personalization in eCommerce doesn’t just increase conversion in the short term, it also builds a better relationship with customers through increased customer satisfaction. Consumers appreciate having a shopping experience that is built around what they want and need. They don’t appreciate being pushed to generic recommendations or offers.A personalized online offering is being adopted by many fashion retailers on a variety of levels.
Wouldn’t that be a pretty amazing website with an incredible service offering? The kind of place that you wouldn’t just buy from once, but would walk away and recommend to your friends for shopping, this level of personalization isn’t just achievable, it’s something that more and more customers are coming to expect. It’s now a prerequisite.It’s giving people a customized shopping experience based on their interests, buying behavior, demographics, and psychographics…right? There’s a lot more to it than that.“There is an enormous opportunity to make unique offers and recommendations which are already not considered while they’re conveniently in the store,”.“The purpose is to provide products to consumers in a way that they want.” “There’s a lot of venture capital money being poured into this space, but that does that mean there’s value to be had? Not necessarily.”The best retailers know who their best customers are, how frequently they shop and what they buy.”
Searching for online style inspiration, it’s easy to fall down the black hole of Insta-hell. When you finally look up from your phone, you realize you’ve spent two whole days scrolling through feeds – and you’re still in your dressing gown, with no idea what to wear (we’ve all been there). Which sort of defeats the point.
Fashion is about blending form with function. When that balance is finally struck, art emerges. We understand the needs of the consumer and allows anyone to design an according to your requirements. Its design is modern and enticing, capable of attracting those who share your passion regarding fashion.