WordPress is not just a blogging software, in case you didn’t know. Using this amazing content management system, you can design your own professional website, with the best features available nowadays, and also customize it to reflect exactly the kind of company you are. Apart from the fact that it’s free, you can even add customized special features to your website, if you know a little bit of coding and programming. But did you know, that WordPress is not only the best for you, but for your customers as well?
Known for its famous “5-minute installation”, WordPress is extremely easy to install, and updating its security modules takes just a few moments. This makes it a huge blessing for customers who needn’t worry as much about their privacy and safety from threats like phishing, misappropriation of sensitive data, etc. The security features can actually be further improved if you have got detailed coding know-how, and teamed with a good knowledge of WordPress setup, you can completely hacker-proof your website by “hardening” the WordPress installation.
Owing to the way it is created, WordPress works excellently on each and every platform. Whether you view the website on an iOS platform, an Android platform, or a Windows one, WordPress is specifically designed to automatically adapt to each platform’s functionalities. This reduces a lot of work and testing to develop it to be suited for multiple platforms and features. Also, apart from this, WordPress works perfectly well with even alternative browsers used by disabled viewers. For example, text-only browsers like Lynx are highly compatible with WordPress.
For most platforms, in order for a website to be viewed on a mobile phone, a separate, mobile website needs to be built, apart from the regular desktop site. However, that is not needed in the case of WordPress. Because of the excellent built-in features that it has, WordPress automatically detects and recognizes what device the user is viewing the website on, and optimizes itself for the appropriate dimensions and layout. Users do not need to go through the hassles of non-optimized page contents, pictures, etc. It is equally fast and responsive as a desktop website, without the extra effort.
The RSS (Real Simple Syndication) feature that WordPress offers helps users get to know about new posts, the moment they are published. RSS feeds send automated notices to users through email stating that new posts have been made. These help even former visitors to return to the website to read the second part, or the continuation of the article. Also, using RSS, visitors can simply subscribe to receiving the entire post through their RSS reader or their mobile phones.
WordPress is currently the most popular web publishing system in the world. With its innumerable high-quality professional themes and layouts, along with the various plugins that it provides, WordPress is easy to use, in spite of being sleek and highly customizable, apart from being extremely SEO-friendly.